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Tag: home staging

First impressions are everything, and the same goes in the world of real estate. For a long time, the old standard for ensuring your home made a good first impression was by maximizing curb appeal. Nowadays, with the majority of today’s buyers using the internet to search for homes, having great pictures of your space can make all the difference.

Photos are one of the most effective marketing tools to make a lasting first impression and incite buyers to come check it out in person. Our team at McPherson Group takes great pride in our high-end marketing materials, and our marketing specialists are experts at making your home look its best. However, taking a great photo isn’t just about a simple ‘point and shoot’. In fact, there are a number of other different staging techniques to consider that can help get your home ready for its closeup.

While deep cleaning the whole house from top-to-bottom is a given, you’ll also want your space to appear tidy, bright and welcoming – both inside and out.

Here are some more staging tips to prepare your home for photo day.

Inside:

  • Open all blinds and other window treatments
  • Make the beds
  • Remove personal knick-knacks or photographs
  • Declutter and organize any items inside the pantry, cupboards and closets
  • Use high watt bulbs to make each space look brighter
  • Remove small floor rugs to show off the floor
  • Clear off all countertops
  • Rearrange furniture to maximize visual floor space
  • Place all shoes and jackets inside closets
  • Hide any unsightly objects like garbage cans
  • Put toilet seat lids down
  • Use a lint roller on furniture to remove pet hair

Outside:

  • Remove cars from the driveway and from the front of the home
  • Landscape the yard (mow, trim shrubs, clear leaves)
  • Clean up any cobwebs from eaves and door frames
  • Remove toys, pet waste or gardening tools
  • Sweep all walkways, patios, porches and decks
  • Add a few flowers for a splash of colour

Kelsey McPherson

Glen McPherson sponsors the ‘McPherson Mixed Triples’

Glen, May 18th, 2023 at 3:34 pm

Glen McPherson was happy to sponsor the ‘McPherson Mixed Triples’ at the Qualicum Beach Lawn Bowling Club.

On two brilliant days, the players produced some great games for the audience. Glen was there to present the trophy to the winning team, Erik, Luci and Suzanne Ewen.

Taking 2nd place were George Opacic, Jim Nivison and Darlene Opacic.

In 3rd place were Pat Norrad, Shelley McCollum and Mike Kelly.

4th place money went to Hal Gray, Gary Carson and Joan Matheson.

You can read the full article and see all the winners on the Qualicum Beach Lawn Bowling page here: https://qblbc.ca/2023/05/14/mcpherson-mixed-triples/

The Winners

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Small Upgrades that Make your Home Sell Faster

Glen, October 12th, 2022 at 5:56 pm

If you’re thinking of selling, you’re probably planning to do a few minor improvements to make your property more appealing to buyers. That’s a smart idea.

So, what are the best small improvements to make? Here are a few ideas:

  • Cabinet hardware. Upgrading the hardware on kitchen and bathroom cupboard doors and drawers can have a surprising impact on the look of those rooms. The best part is, this improvement is about as DIY-friendly as it gets!
  • Cover plates. If you have older light and electrical switches, replacing the cover plates with something more stylish can make a difference. It’s probably the simplest way to give a room a more modern look.
  • Countertops. Replacing kitchen or bathroom countertops isn’t cheap. However, it’s substantially less expensive than a full-on kitchen or bathroom renovation. And, new countertops make those rooms look
  • Kitchen sink and faucet. If your current sink is old and stained, replacing it is a fairly simple improvement that will have a big impact. Also consider updating the faucet to further enhance the look of the space. There are hundreds of styles available.
  • Carpeting. Of all the types of flooring, carpets are the easiest and most affordable to replace. New carpets also create a clean and upgraded look. If you have old carpeting on the main floor or stairs, consider replacing it when selling.
  • Lights and fixtures. If you have old light fixtures in your home, especially in key areas such as the foyer and kitchen, your lighting may be dim. New fixtures will not only make those spaces more modern-looking and appealing, but the lighting will probably also be better too.

Finally, don’t forget one of the simplest and most effective improvements of them all: painting. A freshly painted room almost always looks more attractive to buyers.

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Should your Home be in “Move-In” Condition when you Sell?

Glen, September 4th, 2022 at 10:30 am

Imagine you’re shopping for a car. You find one that’s a suitable model, a recent year, and hasn’t been driven a lot. The price is right, too.

But, there’s a caveat.

The paint is worn off in several places. The driver’s seat upholstery is torn and requires repair. And, the tires needed to be replaced… a long time ago.

Would you still buy it? You might. However, unless you enjoy fixing up cars, you’d probably hesitate to make the purchase.

After all, in addition to seeing the car itself, you’re noticing the work that needs to be done to fix it.

The same holds true when selling your home.

The more “move-in” ready you make the property the more likely buyers are to become interested in buying it. Like when viewing a car, you want buyers to focus on all your home’s wonderful features, not on the repairs and updates that need to be done.

That being said, how important is it that your home be “move-in ready” when you sell?

That depends, in large part, on the market. If it’s currently a seller’s market in the neighbourhood — lots of buyers but comparatively few properties for sale — getting your home move-in ready is less important. There is already high demand for your property. (However, getting all repairs done and staging your property effectively will still provide a significant advantage.)

In a buyer’s market, where there are more homes for sale than buyers, you’re in a competitive situation. So, anything you can do to give your listing an advantage is worth the effort. That includes making it as “move-in” ready as possible.

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What Will your Neighbourhood be Like in Two or Three Years?

Glen, August 1st, 2022 at 7:35 pm

There are many reasons why a homeowner might want to move. Examples include upsizing, downsizing, work relocation, or simply desiring a change. However, another popular reason for pulling up stakes is noticing that the neighbourhood is changing in a way that no longer fits your lifestyle goals.

For example, say there’s a shopping mall in development nearby. It may not be impacting you now, but in a couple of years, the increase in traffic and noise could nudge above your tolerance level especially if you prefer quiet!

That’s why it’s important to occasionally take a peek into your crystal ball and see what changes to your neighbourhood you can anticipate over the next two to three years.

Of course, there’s no actual crystal ball. But there are ways to determine where your neighbourhood is headed. For example, information is available on:

  • Proposed and planned construction projects, such as a new condo building or school.
  • Scheduled urban development, such as highway widening.
  • Changes in city services, such as a new transit route in the area or a new park.
  • Area demographics, such as an increase in young families or those who rent.

You might discover that some changes are positive — from your point of view — and that you will look forward to them. However, if you find that there are changes that will alter the neighbourhood in a way that decreases the enjoyment of your home, then moving is an option.

There are plenty of opportunities on the market right now for getting into a great home in a neighbourhood you’ll love.

I can help. Call today.

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What’s the “Emotional” Return on Investment of a New Home?

Glen, July 6th, 2022 at 6:50 pm

Chances are, you’ve heard the expression, “Your home is your biggest investment.” For most homeowners, that’s true. So, when you’re shopping for a new home, it’s important to consider the financial ramifications of any purchase. Ideally, you want a home that is likely to increase in value over time.

In other words, you want a home with a strong potential return on investment.

But dollars aren’t the only type of return you should look for in a new home. Real estate is unique in that the “emotional” return is just as important as the financial return — and, in some cases, even more so.

Say, for example, you’re thinking of moving to a neighbourhood that is closer to work. In fact, you’ll cut your commuting time by an hour each day. Financially, that return on investment means little beyond some savings on gas. However, the emotional payoff can be very high, especially when you consider what you can do with that extra hour each day. Imagine what it would mean to spend more time with your kids or workout out at the gym more often.

So, considering the emotional return on investment when you’re moving is essential. It has a huge impact on your lifestyle and your enjoyment of the property.

How do you factor that in when selling your property and searching for your next dream home?

When you see a listed home you like, make a list of all the emotional benefits of living there. That list might include having a park nearby, living closer to friends or family, having a home office that isn’t the kitchen table, having more space to accommodate a growing family, and so forth.

Then, factor that list into your decision of whether or not to buy.

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Can You Afford the Home of your Dreams?

Glen, June 3rd, 2022 at 8:33 pm

Daydreaming about owning something you can’t afford can be fun. Whether it’s a diamond-encrusted watch from Tiffany & Co., or the latest Lamborghini, even the thought of trying one on or going for a test drive can be exciting.

The problem with daydreaming, however, is that it’s all-too-easy to dismiss it as just that – a dream.

But, what if you daydream about owning a beautiful home in a desirable neighbourhood? Before you dismiss that as just fanciful thinking, it’s worth finding out if that dream could actually be achievable.

You might discover that you do qualify to get into the home of your dreams.

It’s relatively easy to figure it out.

First, you need to learn what homes are currently selling for in the neighbourhood you’re targeting. If you’ve been through that exercise already, keep in mind that the market might have changed substantially in the past few months.

The next thing you need to determine is approximately how much you can expect to get for your current property. That’s a fairly easy calculation and is based on what “comparable” homes in your neighbourhood have sold for recently.

Finally, you need to find out how much of a mortgage you may need and what your payments will likely be.

Once you have those numbers, you’ll know if you can afford the home of your dreams in the neighbourhood you’d love to get into.

Then you can stop daydreaming and make it happen!

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How to Make your Home Sale “Smooth Sailing”

Glen, May 4th, 2022 at 5:29 pm

When you plan to take a journey somewhere, you hope it will be smooth sailing all the way. That simply means the trip will be relatively trouble-free, and without stress or hassles.

Well, selling your property is like a journey. So, how do you ensure that adventure will be “smooth sailing” for you?

While no one can guarantee there won’t be a challenge or two to overcome on the road to selling your home, there are proven ways to help ensure everything goes well.

First of all, preparation goes a long way toward having a successful sale. Start early. Make a list of what you need to do around your property to get it ready for buyers. That list will include cleaning and tidying, of course. But, you might also need to get some minor repairs done, and perhaps even a few upgrades (such as painting or a new kitchen sink.)

Don’t wait until the last minute if you’ll need a contractor to do those repairs or upgrades. Find and book a professional now.

Second, take the time to fully understand the selling process and what to expect. Don’t be shy about asking questions. For example, if it’s been a while since you last sold a home, you might need to refresh your understanding of how scheduling works for viewings, what staging is all about, how offers are received and considered, etc.

The better you understand the selling process, the more comfortable you’ll feel.

Thirdly, and most importantly, give me a call early in the process. I can offer the advice and help you need to sell your property quickly and for the best price. I can also make your selling adventure go smoothly and successfully.

In other words, if you want “smooth sailing”, call me!

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Should You Worry about Competing Listings?

Glen, April 6th, 2022 at 6:13 pm

Imagine you’ve been waiting for the right moment to sell your home and you’re finally ready to pull the trigger and list it. But, just as you’re about to put up the sign, you notice that a few other FOR SALE signs have unexpectedly popped up in the neighbourhood.

Oh no! Now there are competing listings. Does that mean you should put your plan to sell your property on hold?

Not necessarily.

Just because comparable homes are for sale in the area doesn’t mean it’s not a good time to make your move. In fact, even if there is a sharp increase in local listings, active buyers might still outnumber properties available.

In that scenario, you’d likely get several interested buyers.

And, even in the case of a buyer’s market, now might still be the ideal time to sell. Don’t forget, your home might have desirable features that some buyers are eagerly looking for, giving your home the advantage over others on the market.

In addition, a large part of a successful sale is in how a property is marketed and promoted. With effective marketing, your home is more likely to be noticed by the right type of buyers… buyers who are actively looking for a property like yours.

So, waiting for the perfect moment to sell your home rarely makes sense. In most cases, the best time to list is now.

That being said, it is helpful to find out exactly what to expect should you list your property in today’s market. To find that out, call today.

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Get your Spring Cleaning Done in Half the Time

Glen, March 5th, 2022 at 11:05 am

Spring cleaning can seem like a great idea until you actually get started. Then it often turns out to be more work than expected!

The good news is, there are proven techniques to make the job easier so you can get it done faster.

  • Before you begin the project, make sure you have everything you need: hammer, boxes, tape, garbage bags, etc. Think of the supplies you’ll need on hand and the tools that will make tasks easier. You don’t want to have to waste time on frequent trips to the store.
  • Consider renting a small moving trolley (AKA hand truck.) That will make it much easier to move heavy objects, such as furniture, as you’re cleaning. Most local home improvement centres rent these.
  • Plan how you’re going to dispose of waste and unwanted stuff. Find out where you can donate clothes, toys, furniture, and other items. Note the location of your local garbage disposal site and its hours of operation.
  • Divide tasks into “Heavy work” and “Light work” and then do the heavy work first, such as moving furniture, reorganizing rooms, etc. Only after completing the heavy work should you dive into the “light work”, such as packing boxes and sweeping.
  • Consider getting help. There are many services available that will assist with cleaning, painting, junk removal, repairs, and more. You can even hire a student to assist you for a weekend.

Spring cleaning can be a big project, but these tips can help make it a lot easier. And, keep in mind that if you’re thinking of selling this year, getting the spring cleaning done will be a big plus.

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Selling Later in the Year? Start the Process Now

Glen, February 5th, 2022 at 10:48 pm

Imagine you want to take the “trip of a lifetime” this fall. Would you leave it until the summer to start planning, booking dates, and generally getting ready?

Probably not. A trip like that is a big deal. You’d want to start making arrangements now, so by the time you’re ready to go to the airport, everything will be set for you and your family to have a great time.

The same is true when selling your home. If you intend on listing your property in the spring or summer, now is the time to start making plans.

Starting the process early in the year gives you four significant advantages:

  • Ample time to prepare your home. Starting now gives you time to declutter your property, get needed repairs done, and otherwise make your home ready to be seen by buyers.
  • Less stress. Unless you enjoy scrambling to get things done within a tight timeline, you want to give yourself as much time as possible to prepare for your home sale without the stress of a tight timeline. Starting early gives you that.
  • Listing date flexibility. Starting now means you’ll likely get your property prepared for the sale early in the year. Sure, your plan might be to list in the summer. But, if the market changes or some other opportunity presents itself, you’ll be able to list sooner. Your home will be ready.
  • More time to find your next home. If you’ll also be looking for a new home, starting the process now will give you more time to explore neighbourhoods, get financing arranged, and determine the ideal type of home for you.

As you can see, it pays to start the process now, even if you won’t be selling until spring or summer.

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5 Tips for Preparing for an Early-in-the-Year Sale

Glen, January 4th, 2022 at 9:57 am

There are numerous reasons why you might need to sell early in the year. Perhaps you even need to sell this month! Whatever your reasons, preparation is key. Make the right moves now and your sale is likely to go smoothly and successfully.

Follow these tips:

  • Make a list of what needs to be done around the property to prepare it for listing. That includes decluttering, cleaning, getting needed repairs done, and so forth.
  • Schedule those tasks. On a calendar or planner, block out ample time to do everything on your list. Give yourself a time buffer because things can often take longer to do than expected.
  • Get help. You don’t need to do everything yourself. Consider hiring a painter, contractor, cleaning service, and other professionals. Outsourcing can reduce a lot of the stress of selling while ensuring your property is prepared in time.
  • Dispose of unwanted items that may have accumulated over the years in the garage, basement, and closets. You can have a yard sale, sell stuff online, donate items to charity, or take them to your local recycling centre.
  • Free up your schedule during the period you expect your property to
    be on the market. You want your home to be accessible for showings as often as possible, giving prospective buyers a lot of flexibility when scheduling.

The idea is to get your property as “sales-ready” as possible — as early in the year as possible. That way, when it comes time to list your home, you won’t have to scramble to get it ready. The hard work will be done and you’ll be able to focus on selling your property quickly and for the best price.

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Finding and Buying a Great Home in a Hurry

Glen, December 6th, 2021 at 9:26 am

Imagine if, for whatever reason, you suddenly needed to find and buy a new home in a hurry. What if you had just a few weeks?

If you’re like most people, your first instinct might be to panic. Well, there’s nothing wrong with having some apprehension about having to find a new home quickly. But, there are steps you can take that will make the process a lot less stressful and, ultimately, make it more likely that you’ll find a great property you’ll love.

The first thing you need to do is determine your budget. That will give you a price range you can confidently shop within. Your budget should take into account how much your current home will likely sell for, how much you qualify to receive on a new mortgage, as well as any other funds you can put into a new home.

Next, decide on areas or neighbourhoods that have listings within your budget to target in your search. Narrowing your scope will actually help you find the right home, sooner.

When viewing properties for sale, be as flexible as you can. You don’t necessarily need to compromise on what you want. However, if you need to buy in a hurry, it makes sense to consider listings that may be less than perfect, yet still check most of the boxes on your wish list.

Keep in mind that if you purchase a property that isn’t exactly what you want,
a renovation or other improvement could potentially turn it into your
dream home.

Having to find a new home quickly can be challenging. But if you get the right professionals working for you, it’s going to be a lot easier — and achievable.

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“Non-Market” Reasons Why it Might Be the Ideal Time to Sell

Glen, November 6th, 2021 at 9:30 pm

When considering whether or not to sell their home, many people think about market conditions. They consider whether it’s a buyer’s or seller’s market. They look at trends. They try to time the sale to get the best price for
their property.

While market conditions certainly can play a role in deciding whether you should sell now rather than later, many other factors can influence that decision too.

For example, you might have outgrown your home and need more space. Perhaps you need an extra bedroom or a larger kitchen. If you wait until market conditions are perfect, you may languish for months — or even years — in a home that’s too small for you.

The same can be said for downsizing.

Another “non-market” reason you might want to sell your home sooner rather than later is the neighbourhood. Is there another community more suited to your lifestyle that you want to get into? If it’s a particularly desirable area, you don’t want to wait too long to make a move. If you do, you might lose some good opportunities.

There’s also the emotional side of the decision to consider. You might simply want to move for no other reason than you need a change. That’s as good a reason as any to put up the For Sale sign and find your next dream home.

Other non-market reasons for selling include:

  • Wanting a shorter commute to work.
  • Desiring a different style of neighbourhood. (Rural rather than urban.)
  • A change in family situation.
  • Living closer to relatives and friends.
  • Wanting a particular property feature, such as a backyard with
    mature trees.

The point is, don’t just consider market conditions when deciding to sell. Look at all the reasons and then move forward with confidence. After all, you can sell and buy in any market.

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4 Reasons Why Buyers Get Turned Off by an Otherwise Ideal Property

Glen, October 11th, 2021 at 1:39 pm

When prospective buyers view your property, you hope they will think it’s the perfect fit for them. It might well be. However, there are things that can get in the way of a buyer recognizing that perfect fit and making an offer.

Take a look at these common reasons why some buyers will walk away from an otherwise ideal property:

  1. Poor staging. Is staging really that important? According to several studies, an effectively staged home will usually sell faster and for a higher price. Staging not only makes your home look good to buyers, it also shows off all the positive characteristics of your property.
  2. Clutter. Psychologists tell us that clutter often makes people uneasy. That’s definitely not the feeling you want to convey when showing your property! Also, clutter is more apparent to visitors than it may be to you. So, if you have a room that seems a bit cramped to you, imagine how it feels to the buyer.
  3. Maintenance issues. Just as clutter does, maintenance issues make buyers uneasy. If they see a dripping faucet in the bathroom, they may worry there are more serious issues lurking elsewhere. Also, maintenance issues are distracting. (Buyers will notice the faucet leak rather than the beautiful tiles.) So, get any needed repairs done when preparing your home for sale.
  4. List price. Setting the list price is both an art and a science. You want the price to attract as many qualified buyers as possible. If it’s set too high — or even too low — buyers who might have otherwise made an offer won’t even bother to see your property. Make sure your home is priced right.

The good news is, these situations are easy to avoid. So don’t give buyers reasons not to like your property, especially if it may be ideal for them. Make sure your home shows its best.

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What to Look for when Watching a Walk-Through Video

Glen, September 4th, 2021 at 11:55 am

Walk-through videos are becoming increasingly popular. The seller’s agent simply films a tour of a home, often including commentary, and then makes the video available to prospects.

When you’re shopping for a new home, you want to get the most out of watching this type of video, especially if you’re relying on it to help you decide whether or not to make a viewing appointment.

Consider these suggestions:

  • Remember, it’s a video. So take advantage of the ability to pause, go back and forth, and take screenshots you can review later.
  • When you’re watching, look for everyday items that can give you perspective, such as a lamp, sofa or chair. These items will help you gain a more accurate sense of room sizes.
  • Although that previous tip will help, it’s still difficult to judge room size on a video. So, don’t be quick to dismiss a listing because you think the rooms might be too small.
  • Pay attention to what is not shown. Did the agent leave the ensuite bathroom out of the video? That may indicate an issue.
  • When viewing the main rooms, such as the living room and kitchen, try to get a sense of how your furniture will fit.
  • Make a list of features and characteristics you want in your next home. Have that list handy as you watch the video. You can use it as a checklist.
  • While you’re watching, jot down any questions you have about the property.

After watching the video, if you like what you see, take the next step. Schedule a viewing appointment.

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